[cheering]<br>>> So, I could just start with one question<br>because I want to<br>vibe off of of an idea to take your idea<br>and then I could riff off of that for<br>uh they said I have 20 minutes to speak<br>or so<br>uh and I might go longer.<br>Can you Can you hear me all the way in<br>the back?<br>>> Yeah.<br>>> All right. So,<br>you see<br>All right. So, anyone ask a question,<br>raise your hand.<br>Put the hat right there. You're the<br>first one to raise your hand, I saw.<br>>> Yeah, I wanted you to talk about and<br>reflect on your progression from the<br>clothing strap down from freshman<br>adjustment actually. Like freshman<br>adjustment to the Yeezus in your future.<br>I just wanted to wanted you to talk<br>about your aesthetic and how it's<br>progressed.<br>Okay. So,<br>I'll be so actually adjustment as well.<br>Okay.<br>>> So, the the keywords that I heard there<br>>> I could bump this.<br>>> And everyone, please be completely quiet<br>because I can literally hear a whisper<br>and it'll like throw off my stream of<br>consciousness and the best thing is like<br>when I can get a stream of consciousness<br>going, it's like you can get the best<br>like illest quotes.<br>And literally if you whisper like can<br>throw it off.<br>Uh<br>So, the two words that I um<br>I vibed off right there was uh<br>aesthetic and progression.<br>And I was having a discussion with the<br>designer that I want to<br>use<br>for my next season. That actually I I I<br>saw it's working. and even realize he<br>till I talked to him that he had studied<br>with a comic book artist. And I felt<br>that type of energy through his work.<br>Uh<br>anyway, but I was<br>uh<br>discussing my background because a lot<br>of people didn't realize that I've been<br>in art school since age five and in art<br>competition since<br>age 14.<br>And<br>I ended I ended up going to college for<br>a bit on art scholarship and I uh<br>went to<br>I I had a scholarship to three schools,<br>the same same Xavier, the American<br>Academy of Art, and the Art Students<br>League of Chicago.<br>And<br>I went to the American Academy of Art<br>because it was the biggest scholarship.<br>Uh and because my mother couldn't afford<br>to, you know, put me in any of those<br>schools. And she was a professor at a<br>school that I could have went to for<br>something that she could have could<br>afford since she got a discount.<br>Uh<br>today was the first time that I<br>realized that if I could do that again<br>that I would have went to the Art<br>Institute<br>over the American Academy of Art.<br>That I would have<br>researched<br>where I could have gotten the best and<br>the strongest education.<br>Uh<br>and I'm sure this will end up online, so<br>I don't want to<br>diss any of the students that are<br>currently at the American Academy of<br>I'm sure it's equal to the Art Institute<br>of Chicago by now.<br>But at the time that I was going<br>you know, I would look around at the<br>work in the class and not feel inspired.<br>Not feel inspired by the teachers.<br>Uh<br>and I kind of<br>you know, the idea of being a fine<br>artist, you know, that's a really<br>difficult profession to get into to<br>you know, be respected in to make money<br>at.<br>And and maybe maybe the goal for some of<br>the people were just to, you know, work<br>at<br>uh advertising agency or work at a<br>reputable or two, you know,<br>you know,<br>not truly end up, you know, being just<br>colonels of something.<br>Uh,<br>my goal, if I was going to do art, fine<br>art, would have<br>been to have become Picasso.<br>That was<br>or greater.<br>Um,<br>and that always sounds like so funny to<br>people. The idea of comparing yourself<br>to someone<br>in the past that had done so much, that<br>in your life you're not allowed to even<br>think<br>you can do as much.<br>You know, that's uh,<br>that's the mentality<br>that suppresses<br>humanity.<br>I talked to Ray Kurzweil the other day<br>and he just<br>the conversation was quick, but he, you<br>know, touched on the idea of thinking<br>faster and<br>reading faster and I just thought it was<br>like super important to go<br>meet with that. And I'm going to touch<br>into aesthetic field coming to the<br>stage.<br>Um,<br>uh,<br>and the progression from me doing<br>abstract art work to<br>uh, so that we got, you know, artwork.<br>Um,<br>so, some of you here probably remember<br>the night when McDonald's treats came<br>through me<br>and I started talking about probably<br>professions that you guys are going into<br>in the future that seemed like they had<br>nothing to do with Iraq.<br>Uh,<br>but what I was talking about was a<br>a band of thinkers<br>that could remove<br>religion, race,<br>gender,<br>and politics<br>and somehow come together to find<br>solutions for broken play.<br>Uh we<br>we have the resources<br>as a civilization to find utopia.<br>But we're led by<br>the most greedy<br>the least noble<br>and<br>what I notice<br>about creatives and one of the reason<br>why I get in trouble<br>is<br>not only did I want to<br>design video games or make music or<br>ride bikes<br>I think one of the most important things<br>to my ability to create so much in the<br>past 12 13 years is<br>my desire to play sports.<br>And I approach creativity like a sport.<br>Where<br>if I had a drawing, I would react just<br>like a child. LOOK AT THAT [ __ ]<br>DRAWING RIGHT THERE. YEAH.<br>>> [laughter]<br>>> AND I GUESS, you know, of course we've<br>been taught as for, you know, people in<br>this room that that draw or, you know,<br>sing<br>on the aesthetic<br>that's that creative aesthetics because<br>we're all creatives here. We're all one<br>artist. But some people are artists of<br>business. And some people are artists of<br>conversation. Some people, you know,<br>uh but particularly for<br>the aesthetic driven creatives<br>you know, we were taught to<br>you know, hide our<br>black fingernail polish<br>and put our head down in the back of the<br>class<br>and not be noticed<br>out of fear that someone might laugh at<br>one of our ideas<br>or that our idea could become a mockery<br>or<br>uh a failure in some way.<br>Um<br>There's a<br>uh<br>a Bible saying, "No weapon formed<br>against me shall prosper."<br>The<br>So, recently I've been doing interviews,<br>and I had to go back to this verse<br>because<br>I don't think there's a living celebrity<br>with more weapons formed against them.<br>But, I also don't think there's one more<br>prosperous.<br>So, what weapons have prospered?<br>The smoke and mirror of opinions.<br>You know, I I was sitting with Steve<br>McQueen because he shot<br>my He shot the the visuals for All Day 2<br>days ago.<br>Uh and it's completely different than<br>the Brit Awards.<br>Um<br>And I told him<br>this so it doesn't get taken out of<br>context, I'm going to use the word like.<br>I'm not saying it is. I'm using it as a<br>comparison<br>for people who want to say, "Kanye goes<br>to Oxford and tells everyone that this<br>what I'm about to say."<br>And I'm not telling you this. I'm<br>telling you what I told Steve McQueen in<br>private.<br>Well, what I said was, "The Matrix is<br>like the Bible<br>of the post-information age."<br>I compared it like<br>when the hundred guys, the thousand<br>guys, you know, come at Neo.<br>Like those Those are opinions.<br>That's perception.<br>That's tradition.<br>Attacking you<br>from every which angle possible.<br>But if you have a focused why<br>and you have master senseis like<br>Laurence Fishburne<br>and you have a squad behind you<br>you literally<br>can put the world in slow motion.<br>Like Michael Jordan talked about the<br>rim, you know, being wider.<br>And it's felt to me from, you know,<br>first hand<br>as<br>first hand experience<br>you know, it's still February, right?<br>Listen.<br>I can't say this statement anymore, but<br>for the first two<br>two months, me and my team would like<br>look at each other and say<br>Uh by the way, I don't know days of the<br>week, so I I don't know my days of the<br>week. I just go to executive with my<br>appointments.<br>Uh<br>we would just look at each other and say<br>it's still February.<br>For the sheer amount of<br>work that we were able to put into the<br>world. Some of the stuff that they've<br>worked on for<br>uh<br>years coming, months coming<br>but nonetheless, they just came back to<br>back to back to back to back answering<br>every crazy interview question slam<br>dunking, blocking every shot, catching<br>every rebound. And aside from<br>the<br>right that I don't have to give my<br>opinion publicly about artists.<br>Uh<br>I probably would have been mad in 2000.<br>I know that's incorrect, also.<br>Uh<br>You know,<br>this humanity that I talk about, this<br>civilization that I talk about, this<br>future utopia idea that I talk about<br>can only happen through collaboration.<br>One of the things that I loved about<br>Elon Musk, and I kind of, you know, I<br>love Steve Jobs. You know, that's like<br>my favorite person. But, there's one<br>thing that disappointed me.<br>It was when Steve passed, he didn't give<br>the ideas out.<br>That was kind of selfish.<br>And you got You know that Elon was like,<br>"Yo, take these ideas." Because maybe<br>there's some companies outside of Apple<br>that could work on it and push humanity<br>forward.<br>Maybe the stock brokers won't like that,<br>you know, the stockholders wouldn't like<br>the idea of Steve giving his ideas out.<br>But,<br>you know, ideas are free.<br>And you can't be selfish.<br>And<br>I think that that's the<br>progression of mind<br>with<br>the advent of a human being named Drake.<br>Uh<br>You know, this idea of holding onto a<br>number one spot.<br>And then you get this guy<br>that comes and blows out the water every<br>number one of any band ever.<br>Be it me or Paul McCartney.<br>Um<br>And at that point,<br>you know, when you've<br>lost the ideal of holding on to that<br>concept,<br>you can leave the mountain top finally<br>and walk down and readjust and see what<br>your position<br>on Earth can be.<br>And<br>I've had all of these mixed emotion,<br>mixed feelings based off of uh<br>you know,<br>bigotries, walls, perceptions that I've<br>had to deal with. Ones that drove me to<br>titles like black skinhead or<br>I am a god.<br>Now, I understand<br>that I'm<br>a servant.<br>And with<br>my voice<br>and with the information and my ability<br>to build relationships with<br>amazing people, speak to amazing people,<br>or call Elon Musk out of the blue,<br>or call Obama out of the blue. He calls<br>the home phone out of the blue.<br>Uh<br>the<br>With that, I have a responsibility<br>to serve.<br>But why do I say the Matrix is like the<br>Bible?<br>And what is my definition of<br>the Matrix?<br>I worked with this artist named Vanessa<br>Beecroft.<br>And she, before our uh presentation in<br>New York, the Adidas collaboration,<br>she bought my daughter some um<br>some toys. And it'll be interesting cuz<br>I would see people toys that, you know,<br>people would buy my daughter. I'd say,<br>"This toy is a problem. I don't want my<br>daughter playing with this. It could<br>seem some Adidas or like that. I'm was<br>"No, it's not enough love put into this.<br>This is just manufactured, you know,<br>with the will to sell, but not the will<br>to give an inspiration."<br>So, Vanessa is very irreverent and very<br>focused. She's like my eyes. She's a<br>piece of my brain.<br>And<br>um<br>she bought my daughter these three<br>wolves knowing that the whole collection<br>would play the song Wolves that we based<br>off this concept.<br>And when my daughter saw these wolves,<br>I had never seen her happier.<br>She was going so crazy. She was grabbing<br>one. She was riding on top of one. She<br>was just running around. I've never seen<br>her happier than this moment.<br>Uh<br>and<br>that level of happiness seems to be<br>the thing that we're fighting for every<br>day. That we're trying to buy back. That<br>we're trying to work for. That we're<br>trying to hope that you know, especially<br>in America.<br>Like, you know, America, people really<br>do wear like $3,000<br>shirts. You know, it's like for real.<br>Like, I've been here and here in<br>Stockholm, they the few of us that come<br>on do this like $3,000 shirts.<br>I'm assuming that I'm probably like<br>$2,000 I got to freaking live by.<br>Um<br>but that joy<br>that idea of joy. What makes you happy?<br>What makes you happy inside? We've been<br>sold a concept of joy constantly, you<br>know, through advertising, through<br>car advertising, through, you know,<br>fashion branding.<br>You know, it's not the concept of time.<br>And time with your family, time with<br>your friends.<br>The little time that we do have on<br>earth, the existence of the human race,<br>and what do we do with that?<br>It somehow<br>was sold to us through a Gucci bag or<br>something.<br>Uh<br>I I have something I say all the time.<br>I'm saying it again. Time, in my<br>opinion, time is the only luxury.<br>It's the only thing you can't get back.<br>If you lose your<br>luggage<br>I'm not going to say the obvious thing<br>that I would normally say cuz I would<br>normally say it cuz I actually have a<br>meeting with Kanye, so<br>Uh<br>But if you lose your expensive luggage,<br>uh<br>at the airport you can get that back.<br>You can't get<br>the time back.<br>And everyone knows that when you're<br>younger, time moves<br>way slower. Summers take so much longer.<br>Class takes so much longer.<br>Uh<br>It feels like<br>people<br>do everything in life, you know, I'll<br>speak from American perspective, to get<br>this like BMW or this Benz, to get this<br>town home, and you get 2.5 kids and a<br>Uh but what happens is small, you know.<br>And uh<br>And you're looking for this moment<br>where<br>you sit in your BMW after all the work<br>that you've done and all the accolades<br>that you got and all the, you know, how<br>big your house is and everything.<br>And<br>somehow you think you're going to get<br>that level of joy<br>you know<br>that my daughter had when she received<br>those bulbs.<br>And as you're sitting in traffic in your<br>BMW,<br>it's something that,<br>you know, feels empty<br>to everyone who reaches<br>that point.<br>You know, this concept of the selfish<br>human,<br>this idea of separation by race or<br>gender or religion or age or<br>my favorite thing to hate,<br>class.<br>Mhm.<br>People say a village<br>uh uh it takes a village to raise a<br>child.<br>People ask me, you know, how my daughter<br>is doing.<br>Uh<br>she's only doing good if your daughter's<br>doing good.<br>We're all one family.<br>Like, literally, last names aside, we're<br>all one family.<br>And we have the ability to approach our<br>race<br>like ants, or we have the ability to<br>approach our race like crabs.<br>And there's so many ideas that create<br>division.<br>There's certain things that have been<br>beat in a way, some way, race, whatever.<br>You know, this I<br>This is a generation that is<br>far less racist. It's only very, you<br>know, we have small remnants of even<br>thinking of calling someone separately a<br>racial slur. Like, the white people that<br>listen to rap say that<br>in the privacy of their own mind.<br>>> Um<br>So,<br>that idea,<br>you know, it's past.<br>It's an older idea. We had Cosby Show,<br>Barack Hussein, you know, stuff like<br>Beyoncé, it's great, you know. Just<br>That's past.<br>But, there's still something that you're<br>being taught<br>every day, and especially<br>in the UK.<br>And that's the division by class.<br>Our main focus, in my opinion, this is I<br>have the right to say this in front of<br>you guys, to give it an PSA, you know,<br>if you like it, you like it. If you<br>don't, just send it right back. The<br>Our main focus, or picture a world,<br>imagine a world, imagine a world with<br>Let's remove war first off. Imagine a<br>world with no war, and imagine<br>if<br>everyone's main focus, more so than how<br>they look when they go to the club, more<br>so than how many followers they may get,<br>more so than how many fit they get, you<br>know, you know, their main focus was to<br>help<br>someone else.<br>You know, I was joking with the uh<br>interviewer, you know, earlier today<br>that<br>people talk about, you know, the amount<br>of viewers that uh<br>the Brits get, or the amount of viewers<br>that the Grammys get. And I said they<br>need to do award shows for the Nobel<br>Peace Prize, but I guess that doesn't<br>sell as many MasterCard commercials.<br>Why did I mention a brand? I had two<br>things that<br>I'm trying to like get a flawless<br>victory on my exchange. the game.<br>And I've already had two demerits, uh<br>Rims,<br>two missed free throws.<br>Uh<br>no offense to MasterCard.<br>But that was a big [ __ ] load off,<br>Rims.<br>Um<br>um<br>you guys are being taught, without you<br>knowing it, ways to separate yourselves<br>from each other.<br>If you're separated, you can be easily<br>controlled.<br>If you're too busy pointing fingers at<br>each other as opposed to holding hands,<br>you can't get anything done.<br>You know,<br>Chris Rock called My Beautiful Dark<br>Twisted Fantasy<br>um<br>Chris Rock and everybody else in the<br>civil liberties publication called My<br>Beautiful Dark Twisted Fantasy the best<br>album of the last three five years.<br>Uh<br>this only came through collaboration.<br>One of the most memorable things about<br>My Beautiful Dark Twisted Fantasy<br>was Nicki Minaj.<br>And the fact that she kicked my ass<br>on my song<br>on one of the best albums, the best<br>album.<br>I'm just saying what the Brits said.<br>of past 25 years.<br>That and that the best album of the past<br>25 years that I spent<br>a year and a half baking after I was<br>exiled.<br>Exiled from my country. It was a<br>personal exile, but exiled.<br>>> [laughter]<br>>> from my best feet to come back and<br>deliver the magnum opus of a work and<br>outshine to be beat by a girl basically.<br>Um<br>This<br>was necessary. I think it was one of the<br>most important points of working on that<br>album.<br>was to<br>not stop her from her moment because of<br>how good she did.<br>So<br>just to give a comparison but not a<br>complaint.<br>If you think about why did it take so<br>long for the new Yeezys to come out? Why<br>did it Why did I have to leave<br>you know, one group and go to the other<br>group? Why did that group<br>not want to speak to me?<br>I think that the Yeezys I was doing over<br>there were comparable to that Nicki<br>Minaj verse.<br>Because these guys would work 3 years on<br>a project. We got We going to break out<br>this shoe and it's going to We going to<br>wrap it up by the Olympics and we're<br>going to put it on this celebrity and<br>this and then the heads<br>stumble come and say, "My favorite shoe<br>is the Yeezy." AND I<br>CAN'T HEAR ABOUT THESE YEEZYS ANYMORE.<br>LIKE the verse is like, "My favorite<br>verse is Nicki." I care about that verse<br>anymore.<br>But, because<br>I'm not saying just because cuz she was<br>she was it's going to work for her<br>anyway.<br>But, let's just say that in some way it<br>helped give her some exposure.<br>She was able to go on<br>and become a successful and fly and run<br>and dream and provide.<br>And it was not bought<br>because of my name.<br>You know, one of my biggest problems,<br>one of my biggest Achilles' heel has<br>been my ego.<br>And if there<br>and I, Kanye West, third person, can<br>have<br>can remove my ego,<br>I think there's hope for everyone.<br>>> [applause]<br>>> When you talk about when I talk about<br>collaboration in the creative process,<br>the best idea wins.<br>I study the way Steve Jobs approached<br>Pixar, the way Steve Jobs approached<br>Apple, the way Disney approached Disney<br>with the animates, because you get these<br>creative animators that come in and<br>this idea I got this idea of that fit<br>there, we do this and that and if people<br>are saying like<br>I'm proud of the consistency of the<br>performances that I've done since I've<br>been out here.<br>Uh,<br>and it comes from<br>four would-be egomaniacs being forced to<br>work together.<br>The best light guy on the planet, the<br>best staging guy, the best video<br>director guy, another staging guy, a guy<br>with back problems. week. Just put that<br>Cuz all of like, "What are you doing?"<br>He's like, "I got<br>Um<br>to just deliver back-to-back-to-back<br>extremely successful<br>inspiring<br>groundbreaking<br>visual<br>visceral creative moments<br>that otherwise would have been<br>challenged.<br>And<br>the kid from Chicago<br>screaming in interviews and screaming<br>from the top of the stage four events in<br>a row.<br>Had to pull that card out a few times.<br>Not particularly<br>screaming but remember I will scream. My<br>mama taught me if I was in a grocery<br>store<br>in a aisle by myself<br>and a stranger<br>grab my hand<br>scream at the top of your [ __ ] lungs.<br>So whenever I I'm when I'm at a work<br>show and a stranger grabs my hand and<br>says, "Okay<br>uh<br>So we're going to use these movie lights<br>or we're going to go play the music<br>right now before we define the look or<br>we're going to just keep the cameras<br>cutting in a traditional TV way."<br>I'll scream at the top of my [ __ ]<br>lungs.<br>People say I have a bad reputation. I<br>think I got the best reputation in the<br>building.<br>Because they want you to have the<br>reputation of tucking your black nail<br>polish into your pockets and sitting in<br>the corner of the class and not fighting<br>for your ideas out of fear of being<br>ridiculed.<br>Someone not<br>liking your thoughts, being embarrassed,<br>being talked about, you know, the next<br>day.<br>Not being accepted.<br>Being an outsider.<br>Being crazy.<br>That's another one of my favorite ones.<br>To be called crazy.<br>Um<br>I'm<br>nowhere near as smart as either of my<br>parents. They were both educators, both<br>had PhDs.<br>Um<br>So<br>I always feel embarrassed when I speak<br>in comparison to the I mean, my mom was<br>head of the English department.<br>You know, my dad is an incredible,<br>you know, orator and humanitarian.<br>Just 5 years ago<br>he<br>stayed at College of Charleston<br>to help<br>to help.<br>He worked on an idea of good water and<br>created these water distillers in<br>uh somewhere in between Maryland and<br>Delaware. I'm forgetting the exact<br>location.<br>Uh<br>and<br>he put together this<br>good water distiller cafe where kids<br>could also be poems,<br>dances and play.<br>People could come and just read,<br>get on the internet.<br>It had everything driven by clean water.<br>I remember calling him when he was busy<br>nailing the planks of wood together<br>himself.<br>You know, I gave him<br>uh some money to to work on the idea.<br>I remember when I was young and I saw<br>my dad working on computers. This is<br>before Steve Jobs. Like everybody just<br>felt they could start a computer<br>company. My dad just going to computer<br>company.<br>And uh<br>I remember the guy that he was working<br>with<br>ended up being a bad guy. And that told<br>everybody he's doing and you know, just<br>being like uh<br>borderline like a scam idea. Like<br>computers could be the next thing. Let's<br>start our own computer company.<br>And<br>the guys that<br>helped him<br>that he had the voice to find that he<br>looked at whatever the version of<br>Craigslist was back then uh to find<br>didn't have the same motivation, didn't<br>have a high enough skill set to match up<br>to his vision to his dream for it to be<br>considered to be a success.<br>But the success is that his successor<br>will be successful<br>in his lifetime.<br>And you could say<br>oh, when you are successful<br>I'm successful in learning<br>about<br>the beauty<br>that is afforded rich people.<br>But in learning that, being growing up<br>middle class<br>it's something that's beating out of my<br>chest that screams out<br>wait a second, I was middle class and I<br>didn't get to see none of this [ __ ]<br>So, let's have an NBC telethon moment<br>and say that beauty has been stolen from<br>the people<br>and sold back to them under the concept<br>of luxury.<br>It's not<br>illegal to not listen to music.<br>It's illegal<br>to not wear clothes and also possibly<br>extremely cold.<br>Um<br>So, that means<br>that someone is proposing an idea on you<br>that you legally<br>have to do.<br>Clothing should be like food.<br>There should never be a $5,000 sweater.<br>You know what should cost $5,000?<br>A car<br>should be $5,000.<br>And you know who should work on a car?<br>The people who work on the $500,000<br>cars.<br>All the best talent in the world needs<br>to work for the people.<br>And I am so [ __ ] serious about this<br>concept that I will stand in front of<br>anyone<br>and fight for it.<br>Because I was 14 and middle class.<br>I know what it felt like to not be able<br>to have.<br>So, if people say to me<br>"But you're successful.<br>What are you crying about?"<br>I'm crying about the people.<br>I'm crying about their dogs,<br>our dog as one family.<br>What good is it?<br>What good is anything that everyone<br>can't have?<br>Every ism<br>They think they're with done with<br>racism.<br>What about elitism?<br>What about separatism?<br>What about classism?<br>That's all.<br>>> [applause]<br>[applause]<br>[applause]